Successful logos tell a story and capture a product’s “personality”.
Each of us seek out brands we believe are compatible with our beliefs and lifestyle.
The best logos not only are memorable, but also convey the product’s personality. Is the product fun, educational, formal, informal, modern, traditional, upscale, inexpensive, sophisticated, rustic?
A good logo captures intangible “feelings” and “associations”. It helps steer us toward the services we want, and away from those that do not match our needs.
Icon for MyMynd an Apple i-Phone application that allows users to download “peak performance” and “relaxation” audio sessions.
Golf Club logo for a Southwest Florida course in the style of the ancient Calusa Indian glyphs discovered in the region.
Signage for rustic fishing lodge located in a jungle outpost of Southern Costa Rica.
Mark for community of large and expensive beachfront Residences.
Does your company need a fresh identity?
Call Bob Gibson at 561-741-1441 x 108
Gibson/Roscoe/Owens Advertising
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